dark-social-traffic-660x369

Dark Social of Social Media

Even wonder about how to measure the true impact of social media sharing you don’t see on “viral” content? Advertisers, content creators, publishers, and integrative marketers and distributors of content on social media platforms typically measure online traffic impact based on what they can see “in the daylight” on Facebook, Google, Twitter, and LinkedIn. However, it is the unmeasured “Dark Social” activity which dominates online sharing and traffic impact, accounting for an enormous 69 percent of all shares globally, according to data compiled by advertising network RadiumOne in its new 9,000-consumer study: “The Light and Dark of Social Sharing.”

0317malaysianairlinesboe

MH370 Declared Lost Next Month

Malaysia Airlines flight MH370 is expected to be declared lost on the southern Indian Ocean floor, as early as next month officials say, after history’s largest and costliest oceanic airliner search for eight months on Sunday, November 9.

The Australian and Malaysian governments are working together to set a date to officially declare MH370 lost, most likely by the end of the year, as budget cuts begin to impede the search for the missing airliner.

“We don’t have a final date, but once we have an official loss recorded we can work with the next-of-kin on the full compensation payments for those families,” Malaysia Airlines commercial director Hugh Dunleavy was quoted as saying in the New Zealand Herald on Tuesday November 4.

branson-virgin-crash

Richard Branson’s Space Travel Quest Continues

Virgin Galactic founder Richard Branson pays his respects to the bravery of his company’s test pilots, and vows to find out the cause of the SpaceShipTwo spacecraft test flight crash on Friday, October 31 that killed one test pilot and injured another, during a news conference at the Mojave Air and Space Port (about 95 miles northeast of Los Angeles) in Mojave, California, on Saturday, November 1, 2014.

about120peop

Virgin Galactic: Keep Pushing US Into New Space

Virgin Galactic, immediately releasing a statement on Friday, October 31, 2014, said:

“Virgin Galactic’s partner Scaled Composites conducted a powered test flight of SpaceShipTwo earlier today.

“During the test, the vehicle suffered a serious anomaly resulting in the loss of the vehicle.

“The WhiteKnightTwo carrier aircraft landed safely.

“Our first concern is with crew and their families.

“We will work closely with relevant authorities to determine the cause of this accident and provide updates as soon as we are able to do so.”

Virgin Group founder, Sir Richard Branson tweeted that he was flying to California to be with the team.

the-great-pumpkin

Americans Spend $7.4 Billion on Halloween 2014

Americans will cash out $7.4 billion on Halloween products in 2014, according to the National Retail Federation, of which $2.8 billion will be spent on costumes, like the Batman character and a witch or animal, as the most popular. Top three children’s costumes for 2014 are: princess, an animal, and spider man.

Americans will further boost the economy by cashing out $350 million on costumes for their pets. Most pets you see walking the streets and at your door for “Trick or Treats” on Halloween night will be dressed as pumpkins, hot dogs and devils!

4730240338_65d99a66e8_z

8 Highest College-Savings Plan for YOU!

Morningstar rated 529 college-saving plans, identifying 4 Gold medalist and 4 Silver medalist winners for 2014. Considering long-run risk-adjusted basis, Morningstar evaluates college-savings plans based on 5 P’s of overall quality — “Process, Performance, People, Parent, and Price.”

Gold-medalists and Silver-medalist plans are those that Morningstar’s analysts deemed the most appealing to college-savers along the 5P quality dimensions. The most outstanding college-savings plans feature “reasonable fees, strong investment options, and capable oversight,” according to Morningstar.

062c1d0

MH17 100th Day: ‘Untold Story’ Needs More Facts

Today, October 25, 2014, marks 100 days, since Malaysia Airlines’ Boeing 777-200, performing as flight MH17, crashed on July 17 near Donetsk, Ukraine. The international investigation of the causes of this devastating aviation disaster is now desperately in need of more facts than conjectures.

A narrative of the MH17 aviation disaster from a Russian documentary released this week alleges the Boeing 777-200 was shot down by 30 millimeter cannon fire and an air-to-air missile attack, according to several news accounts, including Business Insider on Tuesday, October 21.

Few clear answers have been determined about what caused the MH17 aviation disaster. War-torn conflict in the eastern Ukraine border has stalled international experts in fully conducting a complete investigation that is conventionally done with such aviation disaster events.

37477f88561cf2f699b87f344fb4810c

Let’s Fix It: As Cures Get Small in Cancer Therapy

What do we really know about what is going on inside cancer therapy, as cures get small in potential drug treatments of cancer. Nanotechnology and human genomic sequencing is the truly “big idea” for cancer research breakthroughs and innovation coming soon in this decade and the next.

Most importantly, medical science researchers will examine millions of potential scenarios and clinical tests through grand-challenge frontiers of quantitative and computational biology and chemistry — essentially involving the testing of drug therapy inside a computational test-tube using high-performance computing.

18a0b01

MH17 100th Day: German Intelligence Says Boeing 777 Was Downed by Pro-Russian Rebels

Saturday, October 25, 2014 marks MH17’s 100th Day. As we approach this seminal day, an official investigation of the MH17 aviation disaster by the BND, Germany’s foreign intelligence service, alleges the Boeing 777-200 was shot down by pro-Russian rebels using an advanced computerized Russian-built Buk missile taken from a Ukraine military base, according to the German newspaper, Der Spiegel on Sunday, October 19.

The German intelligence revelation contradicts previous allegations by Australian Prime Minister Tony Abbott and U.S. Secretary of State John Kerry that the missile was supplied by Russia.

0x600

Washington DC is Most Expensive City as U.S. Economy Stalls

As the U.S. economy struggles, Washingtonians are living larger than New Yorkers, according to the Financial services site The Motley Fool, which has charted the most expensive cities in the U.S. based on data from a recently released report of the Bureau of Labor Statistics (BLS). Photo Credit: Washington, DC in fashionable Georgetown.

When the Council for Community and Economic Research identified ten most expensive cities to live in — five cities were from California, four cities were along the East Coast and one in Hawaii — using data on 308 urban areas. The Council for Community and Economic Cost of Living Index measures prices for housing, groceries, utilities, transportation, health care, and miscellaneous goods and services.

People attend the launch ceremony of Nokia's first tablet and two large-screen smartphones in Abu Dhabi

What’s Possible in Phablets – The Rising Star of Smart Mobile Devices

“The phablet market will impact businesses and consumers as the device screen size offered in a phablet device will enhance usability, customer satisfaction and business offerings,” the Carlisle & Gallagher Consulting Group analyzes.

Essentially, four mega-trends embody a simultaneous nexus of egalitarianism (The Cloud), markets (Big Data), communications (Wireless Mobile), and technology (Social Media) applicable to next-generation supervision, performance data analytics, and control management on smart mobile device systems. This integrated nexus is the social, technological, educational, economic, and political challenge presented to all of us inside a substantially decreased time dimension of heightened engagement among us in an age of demography shift worldwide.

2714419

Have Diversity Initiatives Made Us More Divisive?

According to Scientific American on September 16, 2014, “The first thing to acknowledge about diversity is that it can be difficult. In the U.S., where the dialogue of inclusion is relatively advanced, even the mention of the word “diversity” can lead to anxiety and conflict. Supreme Court justices disagree on the virtues of diversity and the means for achieving it. Corporations spend billions of dollars to attract and manage diversity both internally and externally, yet they still face discrimination lawsuits, and the leadership ranks of the business world remain predominantly white and male.”

This article more specifically addresses exactly what this premise raises squarely and frankly to engender water-cooler discussion and further comment by you. For diversity is more than just skin deep, it is about people first and foremost. Has diversity divided us into divisiveness is the issue raised herein. What have these diversity and inclusion programs accomplished that truly permeates across the social fabric?

Malaysia Airlines

MH370 Report: “Boeing 777 Spiraled Into Indian Ocean Upon Last Engine Flameout”

NBC News and The Daily Mail (U.K.) confirm today the “Independent Group” expert findings submitted last week to the Australian Transport Safety Bureau that Malaysia Airlines Boeing 777-200ER, Registration Number 9M-MRO, performing as flight MH370 early morning on March 8 en route from Kuala Lumpur to Beijing, spiraled out of control into the southern Indian Ocean, as the airliner’s engine shutdowns upon exhausting their fuel supply happened “one after the other.”

“MH370 investigators have revealed the search for the Malaysia Airlines flight may have been in the wrong area up until now,” The Daily Mail (U.K.) reports.

main_sep

The Fight for Value: 32 ‘Must Haves’ for Boards

Boards of Directors and their executive officers often face-off on 32 ‘must haves’ on how to best extract value from their enterprises (such as a corporation, a college or university, a philanthropic organization, or even a public-sector government or non-governmental organization). Addressing these 32 ‘must haves’ is for the benefit of every State Treasury, every large public or private pension fund, every professional or individual investor, and most substantially, every loyal employee and customer committed to the enterprise’s products and services.

2330

MH17 Three Months: Investigation Presses On After Dutch Report

Thursday, October 9, 2014 marks three months, since the downing of Malaysia Airlines flight MH17. Air crash investigators and experts are counting on a comprehensive technical analysis of the airliners’ flight data recorders (or “black-boxes”), and a scientific forensic analysis of the remains of the 283 passengers and 15 Malaysia Airlines crew members, to build the most complete picture of how the airliner was brought down, and where the “high-energy objects” that penetrated the aircraft had originated from on the morning of July 17 over war-torn Hrabove, Ukraine, as suggested in the preliminary findings of the Dutch Safety Board. The Dutch Safety Board anticipates that it will address these and all pertinent issues of the Malaysia Airlines flight MH17 crash inside their final investigation report due to be released by July 2015.

Follow

Get every new post delivered to your Inbox.

Join 69,338 other followers